We got creative in how we communicated with our participants in 2020. All in-person events were canceled, so we partnered with insurance companies and local non-profit groups to create shows that focused on fitness, healthy cooking, and live entertainment. I pre-recorded some materials and some materials were live which I streamed through Wirecast to Facebook & YouTube Live.
Community Outreach
5
Live Streaming events we created in 2020-21 to reach our participants.
2500K
Unique views across multiple platforms in which we were able to reach our audience.
LIVE VIDEO
Stream directly to a mobile device, laptop, tablet, or computer.
SOCIAL MEDIA
Promote the event, interact with your participants, get them ready to watch.
RTMP PROTOCOL
Using Wirecast I was able to stream to multiple platforms at the same time.
TRACK ENGAGEMENT
Know who watched, where, for how long; keep in touch with them, make phone calls after the event, keep them engaged.
